RESTATED 23 Aug 2026 — not like-for-like with the W33 page published on 17 Aug. Two corrections, both of which lower reported revenue: Shopify actuals are now order_net_sales only (no shipping, no tax), which cuts SW by 3.6% and FOCL by 6.0%; and weekly goals are now day-weighted across the month’s real days rather than monthly ÷ 4, which lowers a weekly goal by ~10%. SW’s Amazon plan also moves to the vUPDATED109 figure of $95,000 (was $108,000). These are corrections, not declines. Spend bars stay neutral grey so an over-plan spend never reads as a green win.
Template changes, 23 Aug 2026. The third stat is now Meta cost per purchase (Meta-reported purchases; par $150 Sunny Within / $90 FOCL) in place of New Share of Shopify — the new-vs-returning mix is still on the Shopify card’s split bar. Cost per purchase is lower-is-better, so an arrow up renders red. Page 2 is now a flowing document rather than a fixed slide: the write-up has no length limit and no longer clips or shrinks its type. It is read-only — the old on-page editing controls never saved anything, so Notion is the only input surface; use the “Edit this week in Notion” link.